Helvetica font family, which was previously famous with the name Neue Haas Grotesk, is a fully fledged sans serif typeface which was invented in 1957 by Swiss typeface designer Max Miedinger and Eduard Hoffmann. Named for Neutral Switzerland, Helvetica is a neo-grotesque design, partly based on the equally famous late 19th century German Akzidenz-Grotesk and other German and Swiss designs. Through its use, as a hallmark of the International Typographic Style exemplified in Swiss designs of the 1950s and 1960s, it became one of the most popular typefaces of the mid 20th century.
Since its release, over the years many variants of this font have been put forward in different weights, widths, sizes and even matching designs for a variety of non Latin alphabets. A main feature of original Helvetica is the high x-height, the terminal point of the stroke on horizontal or vertical lines, the short descenders and particularly the unusually close spacing of letters, which all result in a dense and compact effect.
Features
Its tall x-height makes it easier to read at a distance.
They are a mess in spacings between letters, leaving little space.
It is the oblique, not italic, style common to almost all grotesque and neo grotesque typefaces.
Wide capitals of uniform width (wide ‘E’ and ‘F’ being especially clear).
Square-looking ‘s’.
Bracketed top flag of ‘1’.
‘R’, rounded off square tail.
Concave curved stem of ‘7’.
Standard neo-grotesque feature was two storeys ‘a’ (with curves of both bowl and stem), and a single storey ‘g’.
| Description | Details |
|---|---|
| Designers | Max Miedinger, Linotype Design Studio |
| Publisher | Linotype |
| Foundry | Linotype |
| Original Foundry | Haas |
| Design Owner | Linotype |
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